‘Tech for Good’ has exploded in recent months. Many UK publications have dedicated Tech for Good streams, MeetUp groups are popping up and sector-specific awards have come to the fore to celebrate innovators. As tech continues to dominate the headlines, technology businesses that solve social problems or support those in need are now a hot topic.
However, these organisations can run the risk of being pigeonholed, finding it difficult to position themselves as ambitious and profitable brands capable of being a mainstream success.
Our ‘Tech for Good – How To Make The Mainstream’ panel discussion will shine a light on how Tech for Good brands can push themselves to the fore, position themselves as authoritative, ambitious and profitable brands, and make it to the mainstream.
I'll be hosting the event and joined by panelists Saasha Celestial-One, CoFounder of OLIO; Nick Couch, Brand Consultant at Bright New Thing; Jude Ower MBE, Founder and CEO of Playmob; Nathaniel Smithies, Founder and CEO of PlusGuidance.
To join, register here.
Here is a 5 minute sample of an hour long live interview I did, talking about the value of PR.
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I wrote for TVB Europe, celebrating ten inspirational women in the broadcast industry